PRLog (Press Release) –
Aug 29, 2009 – Competitive prices under cut the retail brick and mortar stores; and a wide variety of selection from the privacy and convenience of home are hard to resist, not to mention the absence of crowds!
This is not only true for electronics, but for specialty niche items such as sporting goods and outdoor gear retailers.
The below statics show us the trend that consumers are following, and if other stores do not follow and begin to offer their entire inventory online they will be left in the dust.
Source: Internet Retailer
internetretailer.com
Online sales 11.7% growth
Retail sales 1.4% growth
Some online niche stores that specialize in adventure gear and supplies have focused on the demand for a wide variety of sporting goods and outdoor equipment. While large retailers offer a limited variety from their inventory and limited third party sources for equipment; ForestWander Adventure Gear has partnered with Amazon (the internet’ largest retailer) and literally offers millions of niche products from thousands of sources.
The ability of internet retailers like ForestWander to offer these types of consumer focused shopping services is very appealing to consumers, who have frequented outdoor equipment suppliers such as Dick’s and Gander Mountain. Giant retail stores like these have unwittingly given a part of their revenue to niche websites who are poised to take an even bigger slice of the pie.
Affiliate partnerships and multiple sources for products certainly stimulate competitive pricing as well as customer service expectations. As this trend in focused consumer needs grows, the days of unscrupulous retail store price gouging will be long gone.
Reference Websites:
ForestWander Extreme Adventure Gear
A Division of ForestWander Nature Photography
http://Store.ForestWander.com
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